Mejuri New York Pop Up

We created a beautiful, maze-like Vault that was totally insta-ready and undeniably a Mejuri experience! Our warm, golden vault space offered our guest plenty of surprise & delight moments that encouraged a sense of discovery while educating in a fun and inspiring way.

After being inspired by the warm brilliant gold of Mejuri’s featured collections, we focused on bringing that to life throughout the experience and made sure in each turn of the maze guests were faced with an instagrammable moment.

Senior Art Direction & Creative - Claire Roudabush
Creative Strategy - Lydia Berg-Hammond
Design - Angela Ross & Nadia Tai
Production - Annah Shallman & Hali Goodman
Agency - MKG