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Claire Roudabush
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 Happier Holidays from Target

We created Target's Happier Holidays campaign that transforms the holiday shopping season into a magical, joy-filled experience. Blending nostalgia and wonder with everyday ease, the campaign invites guests into a world of peppermint swirls, sparkling décor, and pure imagination—all while highlighting Target’s services that make celebrating simpler and more stress-free. With vibrant storytelling across TV, digital, and in-store, Happier Holidays reminds everyone that the season’s magic can be found in the little moments, and that Target is here to make them brighter, merrier, and easier than ever.

Director: Anh Vu 
Executive Creative Direction: Chris Shipman
Creative Direction: Marian Shelley Acuña
Art Direction / Creative: Claire Roudabush, Chad Chadderton & Tina Smith
Styling: Natalie Scicolone
Production Design: Kristen Vallow
Editor: Alex Hagon at Uppercut
VFX: Framestore
Agency: Mythology